As I say every year, EVERY month is National Bike Month – we all know that. However, it’s nice that national organizations like The League of American Bicyclists (who originated National Bike Month) and People For Bikes, are focusing their efforts on May – one of the best months to bicycle – just so that they can get some good traction and be more effective with their messaging.
Speaking of messaging, they’ve even come up with some helpful things (pdf) that advocates can post on Facebook and Twitter. Here are a few:
• Where will the ride take you? Join us this Bike Month to find out! [link]*
• Bike Month is here! What’s your favorite way to celebrate cycling?
• What are your favorite places to ride in [your community]?
• Do something different this Bike Month. Download the League’s BIke Month Bingo card and join the fun! bikeleague.org/bikemonth
• Are you grabbing your morning coffee on two wheels this morning? What’s the best thing about Bike to Work Day this year?
• Hopping on your bike instead of the bus to school this morning? Let us know how your celebration of Bike to School Day is going!
• Honor the past and empower the future of women in cycling! Join the Cyclo- femme movement and spread the word!
• More than 80% of bike commuters say they feel healthier & less stressed. How has biking improved your health?
• Average annual operating cost of a bicycle? $308. A car? $8,000. How do you spend the extra cash?
You can download League of American Bicyclists promotional materials here.
Even People For Bikes is doing a great push for National Bike Month. Their Roll Together - with two wheels or four wheels, let’s build the next generation of safer roads where we can all roll together - campaign is pretty impressive.
Well, I hope you get to take part in National Bike Month, and that you get a chance to enjoy a good ride or two (or 31).
